Who We Are

We are Work It Girl Coaching & Consulting—sales strategy and training for impact specialist. We are dedicated to transforming businesses by empowering leaders and driving results. With decades of experience across industries, we specialize in sales training, executive coaching, and strategic planning designed to meet the unique challenges of today’s professionals. Our mission is to make growth both achievable and fulfilling, fostering genuine connections that turn potential into lasting success. At Work It Girl, we’re more than consultants; we’re your partners in building and gorwinga business you will enjoy and a legacy that lasts.

While marketing helps them know about your brand, closing puts it in their hands. Let us help you move your business forward and get your brand into your customers hands!

Our Values

Purpose-Driven Growth

Growth means more than just numbers; it's about purposeful progress that aligns with one’s personal and professional vision. Work It Girl is dedicated to helping our clients and leaders grow to reflect their values and aspirations, creating a sustainable path to success.

Empowerment Through Connection

At the heart of every sales success is a genuine connection. Work It Girl believes in empowering clients to not only achieve sales goals but also build meaningful relationships that foster loyalty, trust, and lasting partnerships.

Joyful Success

Success should be fulfilling and joyful, not just productive. Work It Girl emphasizes a work culture and a client experience where joy is central to achievement, empowering clients to thrive with a sense of purpose, satisfaction, and happiness in every accomplishment.

Meet The Founder

Sonya Peele

Chief Executive Consultant

Sonya Peele is the Chief Executive Consultant of Work It Girl Coaching & Consulting, where she helps clients truly connect with their customers and master the art of closing the sale—because that’s what moves business forward. As a specialist in sales strategy and impactful training, Sonya knows that while marketing may tell your story, it’s closing that puts your product in customers' hands.

With over 30 years of experience across healthcare, pharmaceuticals, and business, Sonya has built a remarkable career working with top Fortune 100 companies like Merck & Co., Lundbeck, and Qwest Communications. She’s a multi-national award-winning executive with a heart for empowering others, having developed leaders and helped professionals discover their true potential for more than 20 years.

Sonya’s career has spanned roles as a sales trainer, facilitator, director, manager, and entrepreneur, and she’s celebrated for her ability to inspire personal and professional success. Passionate about uplifting leaders, supporting small businesses, and empowering women to thrive, Sonya believes in achieving success while embracing joy along the way.